The Cluo lab, where each client's search system is built
    About Cluo

    Marketing, run like a lab.

    We build you a search system, measure everything, and hand you the keys.

    01

    Agencies sell hours. We build a system.

    A traditional agency

    • Monthly retainer of tasks
    • PDF report at month end
    • Locked-in contract
    • Their accounts, their data
    THE CLUO WAY

    Cluo

    • One search system, four channels
    • Live portal, updated daily
    • Month to month
    • Your accounts, your data, your system

    02

    Better input. Better output.

    Input

    Everything, in one place

    Your Ads, Analytics, Search Console, rankings, AI answers and competitor data, in one place.

    03

    Every month is an experiment.

    1

    Hypothesis

    What moves it

    2

    Change

    One change, shipped

    3

    Result

    Scaled or cut

    Winners get scaled. Losers get switched off. Everything feeds next month.

    04

    AI-ready, and yours.

    Built for AI search

    Structured so ChatGPT, Gemini, Perplexity and Google's AI answers can cite you, and tracked so you can see when they do.

    Yours to keep

    Every account, page and asset is in your name. Take it in-house whenever you want. Most clients stay because it works.

    One portal with all the tools.

    Live dashboard showing rankings, AI search visibility and ad performance

    Who is behind it.

    A small human team, and the AI that does the heavy lifting.

    Karl, founder of Cluo

    Karl

    Founder

    13 years running Google Ads and SEO for Australian service businesses. Sets the strategy. Calls the shots.

    S

    Shree

    Google Ads Lead

    Client's day-to-day contact. Runs our ad division. Owns conversion tracking and the real cost per lead.

    Cleo, Cluo's AI operations manager

    Cleo

    AI Operations Manager

    Runs Cluo day to day. Keeps every account on track, directs the AI specialists, reports back to Karl.

    Grok, Cluo's data and research agent

    Grok

    Data & Research Agent

    Pulls the numbers. Tracks the market. Feeds research and insights back into the system.

    Hermes, Cluo's automation agent

    Hermes

    Automation Agent

    Handles the bulk and overnight work. Clears the queue while the rest of the team sleeps.

    Karl sets the direction and talks to clients. Shree runs our ad division and keeps client accounts on track. Cleo runs the operation and directs the AI specialists doing the work. Grok and Hermes handle the research, data and automation behind the scenes. One small team, built to run like a much bigger one.

    WhatsApp Karl